Did You Know Every New Volkswagen Golf Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
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2012 Volkswagen Golf Overview

Price Range: $17,995 to $34,590

Your Price: Ask Us

Vehicle Overview

Volkswagen updated its compact hatchback for 2010, giving it smoother exterior styling, cabin revisions and a diesel engine. It's related to the performance-oriented GTI, which was also redesigned then. The five-seat Golf competes with the Mazda3 hatchback, Toyota Matrix and Mini Cooper.

New for 2012

The base TDI model has new 17-inch aluminum wheels, but other than a shuffling of the car's packages and options, there are no other significant changes for 2012.

Exterior

Abandoning Volkswagen's once-ubiquitous plunging grille, the Golf's bumper separates the grille and air dam. Around back, the taillights have darkened lenses and white reflectors at their base. Other exterior features include:
•    Standard 15-inch steel wheels with wheel covers
•    Standard body-colored mirrors and door handles
•    Optional 17-inch alloy wheels

Interior

Whether you get a two- or four-door model, the Golf seats five people. Both front seats have standard height adjusters. Although many areas were upgraded versus the Golf's late-2000s predecessor, the Rabbit, the overall layout isn't all that different. Interior features include:
•    Standard power locks and side mirrors with keyless entry
•    Standard one-touch power windows
•    Standard air conditioning and cruise control
•    Standard CD stereo with auxiliary jack
•    TDI models have a touch-screen stereo and a leather-wrapped steering wheel with audio controls
•    Optional Dynaudio stereo
•    Optional moonroof and heated seats

Under the Hood

The front-wheel-drive Golf 2.5L is powered by a 2.5-liter inline-five-cylinder engine. TDI models get a turbocharged four-cylinder diesel. With manual transmissions, VW says the five-cylinder and diesel Golfs can hit 60 mph in 7.8 and 8.6 seconds, respectively. The TDI, like most diesels, gets roughly 30 percent better overall fuel economy than the gas-powered model. Mechanical features include:
•    2.5-liter inline-five-cylinder with 170 horsepower and 177 pounds-feet of torque
•    Five-speed manual or six-speed automatic (2.5L)
•    TDI gets a turbocharged 2.0-liter diesel with 140 hp and 236 pounds-feet of torque
•    Six-speed manual or six-speed dual-clutch automatic (TDI)
•    Sport-tuned suspension (TDI)

Safety

Safety features include:
•    Standard antilock brakes
•    Standard traction control and electronic stability system
•    Standard front-seat side-impact and side curtain airbags
2012 Volkswagen Golf

2012 Volkswagen Golf

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA

 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

Why Enter My ZIP Code?

Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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