Did You Know Every New Suzuki Equator Has a Secret Price?
...It's the low price you'll never see published in the paper...
Discover the dealer's secret price:
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2012 Suzuki Equator Overview

Price Range: $17,999 to $29,700

Your Price: Ask Us

Whether you need a truck to tear up the trails or to haul your payload, the capable 2012 Suzuki Equator is up to the task.

Not much has changed for the Suzuki Equator in 2012, except for that an electronic stability system is now standard. Built to accommodate any situation, the 2012 Equator offers various bed lengths, trim levels, and engine configurations.

The extended cab seats four and is available in two-wheel drive only, with a six-foot cargo bed and Base/Premium trim levels. For more passenger space, the crew cab seats five, offers a five- or six-foot cargo bed, two- or four-wheel drive, and comes in base and Sport trim levels. Rounding out the Equator’s offerings is the off-roading specialist RMZ-4 which comes with a crew cab and features off-road performance equipment like an electric-locking rear differential, a two-speed transfer case, high quality Bilstein shocks at all four corners, all-wheel drive, and a Dana 44 rear axle.

A 152-horsepower, 2.5-liter four-cylinder engine that puts out 171 pounds-feet of torque is the base engine, and it is paired to either a five-speed manual or a five-speed automatic transmission. If you need more power a 261-horsepower, 4.0-liter V-6 that makes 281 pounds-feet of torque and is mated to a five-speed automatic is also available.

The 2012 Suzuki Equator is built by Nissan and abounds with hardware similar to what you’d find in the Frontier. But the styling is all Suzuki and the Equator competes with other midsize trucks like the Chevrolet Colorado and Toyota Tacoma. Maximum payload capacity is 1,461 pounds (extended cab) or 1,471 pounds (crew cab), while the four-cylinder boasts a 3,500-pound tow rating jumps up to 6,300 pounds with the V-6. An electronically controlled part-time four-wheel-drive transfer case is available.

A factory spray-on bedliner and an adjustable tie-down system come standard, while a tow hitch and 17-inch alloy wheels are optional.  On the inside of the 2012 Suzuki Equator air conditioning, cruise control, 12V power outlet, and a six-speaker audio system are standard. The RMZ-4 package includes chrome trim on the instrument panel, illuminated ignition key cylinder, and a premium eight-speaker Rockford Fosgate audio system with subwoofer.

Safety comes standard in the 2012 Suzuki Equator in the form of antilock brakes, seat-mounted side-impact airbags for the front seats, side curtain airbags, active front head restraints, active limited-slip traction control, hill descent control, and hill start assist.

Get the job done, whatever it might be, with the affordable and capable 2012 Suzuki Equator.
2012 Suzuki Equator

2012 Suzuki Equator

"...This was my first time buying a new car, and I really didn't know where to start. I used your site to get quotes from dealers near me and compared them to the Market Price. Then, I used the knowledge I got from reading your Secrets book to make sure I didn't pay more than I should. It was so easy! I love my new car!"

-Sonya S.
Los Angeles, CA

 

Uncover Rebates & Incentives

Want to keep even more money in your pocket? Find available Rebates & Incentives in your area by entering your ZIP code above.

These additional manufacturer savings programs can help you get your best deal.*

  1. Cash Rebates
  2. Low Interest Financing
  3. Special Leasing Options

Some manufacturers also provide first-time buyer, military, and other programs to target specific customer segments.

*Incentive programs are subject to change at any time by the manufacturer.

Secret 1
Consumer Incentives

Zero percent financing, employee discount, cash back, out-the-door price tags...

Most dealers work hard to offer the public competitive prices. These incentives can grab your attention, but they can also obscure the actual terms you're getting on your purchase.

How can you fully understand incentives to get the lowest possible price on your car?

Get our free quote, and we'll tell you the secret.

Secret 2
Finance & Insurance

Most state franchise laws prohibit manufacturers from selling cars directly to the public, so the dealer will be your middleman. But in terms of financing and insurance, you can choose a bank or the dealer directly.

How can you determine what's in your best interest?

Get our free quote, and we'll tell you the secret.

Secret 3
Additional Costs

Destination charges, taxes, license and title fees, advertising fees... When going to a dealership, you must ask for an explanation of any fee you don't understand. But you need to choose your battles wisely. Your local car dealer may have taken a loss or slim profit along the way, and your fighting over something like a doc fee when the deal is nearly wrapped up may be counterproductive.

In any case, there are many fees and charges in the sale process: some inevitable, others questionable. How do you tell them apart?

Get our free quote, and we'll tell you the secret.

Secret 4
Trade-in Value

If you currently own a car, it probably represents profit. The question is, whose profit will it be?

With few exceptions, you'll get the most money for your used car by selling it privately. That's because dealers pay wholesale prices — not retail prices — for used cars, and they sell them at retail.

Your current car's value can be used to lower the price on your new car. However, most people underestimate their used car's value when going to a dealership. How can you maximize your value?

Get our free quote, and we'll tell you the secret.

Secret 5
Dealer Holdback

The car manufacturer holds back a fraction of the price of all vehicles the dealership sells. Then, it returns the money to the dealership, usually on a quarterly basis.

Dealer holdback began its life as a safety net that ensured the manufacturers would have a security deposit of sorts if a dealership missed payments, and the dealerships would have money on hand to cover overhead costs when the holdback was returned.

How can you take advantage of dealer holdbacks to get the bottom line price?

Get our free quote, and we'll tell you the secret.

Secret 6
Dealer Incentives

Unlike consumer incentives, dealer incentives are factory-to-dealer incentives that reduce the dealer's true cost to buy the vehicle from the factory to below invoice.

Manufacturers offer these incentives on a regional basis to generate sales on specific models. These incentives are sometimes referred to as "spiffs," and they can touch off competition among dealers to move slower-selling stock.

For instance, a dealer incentive may kick in when a certain sales target is reached, with each subsequent sale resulting in a higher factory-to-dealer rebate. How can you benefit from that?

Get our free quote, and we'll tell you the secret.

Why Enter My ZIP Code?

Our state-of-the-art technology uses your ZIP code to find accredited dealers in your area that can sell vehicles below sticker price.

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